Social Marketing Quiz

Welcome to the Behaviour Changed Quiz, a short quiz for behaviour change and social marketing practitioners (and newcomers).

It aims to inform, educate, celebrate and enjoy some latest developments, thinking and activities in the field. Update yourself, and see how you score against colleagues. You can also delve a little deeper into the answers using the links.

Start4Life supports pregnant women and families with babies. So far over 400,000 families have signed up to Start4Life’s Information Service for Parents but how many registrants have changed their behaviour as a result?





Change4Life supports families with children aged 3 to 11. The recent Be Food Smart and Sugar Smart apps have had over three million downloads to date. How many children have been active over summer 2017 due to the 10 Minute Shake Up campaign?





The Rise Above programme teaches resilience skills in young people (11 to 16), covering topics such as smoking, alcohol, legal highs, relationships and sexual health. After engagement with the programme how many young people switched into the ‘risk-avoider’ category for alcohol?





Talk to FRANK is a source of trusted, reliable information about drugs and new psychoactive substances. How many visits does the Talk to FRANK website get per year?





Stoptober, now in its sixth year, has created a new social norm around smoking cessation in October each year with over a million smokers making a Stoptober quit attempt so far. Smoking is now at an all time low - but how many adults in England still smoke?





Over two million adults took part in the One You ‘How are You?’ health engagement quiz.   The One You programme found that how many adults have at least one lifestyle risk (high BMI, poor diet, sedentary lifestyle, smoking or drinking above the guidelines) but just how many are affected?





Be Clear on Cancer has been running since 2010, with the aim of raising awareness of cancer symptoms and encouraging prompt GP visits. In the over 70s group what is the chances of being diagnosed with breast cancer?





The Act FAST campaign gives clear directions on what to do if suspecting someone is having a stroke. Since the launch in 2009, how many fewer people have become disabled as a result of a stroke?







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Take the Behaviour Changed Quiz, a short quiz for behaviour change and social marketing practitioners (and newcomers).

It aims to inform, educate, celebrate and enjoy some latest developments, thinking and activities in the field.

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